Everyone loves to shop. But not everyone is thrilled to wait in the long lines at the mall and wait for their queue. The future of shopping is said to come to consumers in the next three years with the help of mobile technology. Since virtually everyone has a cell phone, it is by far the best instrument to be used to make shopping convenient for everyone. The concept is coined as Point and Find. This very advanced and amazing idea is developed and created by Boffins, a company that is working for one of the leading manufacturers of mobile phones in the world- Nokia.

How does Point and Find works? If you love window shopping, then this technology is for you. All you need to do is to take a picture of the item that you want with your camera phone. The Point and Find system would then browse the entire WorldWideWeb to seek out all your available options for your chosen item. The system would let you know additional information about the product including availability and cheapest finds of the item you wanted to buy. As soon as you have chosen a product from all the options before you, you can place your order directly from your phone and expect the item to be delivered to your door in 24 hours time.

Point and Find is one notch higher and far better than online shopping. If you happen to walk by your favorite boutique at the mall and saw a dress that you love to purchase, all you have to do is to take a picture of it and let your cell phone do the online shopping. The good thing is, compared with online traditional online shopping, with Point and Find technology, you actually see the item that you want to buy before you place your order.

To date, Helsinki's Nokia Research Center engineers are continually improving and developing this technology. They have been working on this idea for the past five years. They are currently creating a prototype that is said to be launched in the next three years.

For the shopaholics who love to shop but dread the long lines at the malls, this technology would surely excite you, so watch out for it!

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