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Barry



Joined: 12 May 2004
Posts: 1473

PostPosted: Fri Jun 08, 2007 11:02 am    Post subject: InfoSpace Mobile Search for Virgin Reply with quote

InfoSpace is now supplying Virgin Mobile UK with its complete suite of mobile platform services, including the addition of a customized, integrated mobile search solution. As a result, Virgin Mobile will be able to offer its subscribers the ability to search the web, WAP sites and Virgin Mobile's own portal and storefront providing access to ringtones, games and other premium content.

InfoSpace's mobile search for Virgin Mobile will reflect the Virgin's partnerships with FAST Search & Transfer, a leading developer of search technologies, and InfoGin, a leader in the field of Web-to-mobile content adaptation. Virgin Mobile will benefit from FAST's search software, relevancy algorithms, crawling and indexing technologies and InfoGin's Web-to-mobile content adaptation technology to deliver the most comprehensive and commercially deployed mobile search solution. InfoSpace's metasearch technology seamlessly blends results from several sources including Storefronts, WAP and Web indexing, as well as Portal Search. With the InfoSpace's mobile search solution, operators can maintain visibility while providing users the advantages of a comprehensive mobile search experience that enables searching for any content or information, regardless of its origin or format, using a single search box.

InfoSpace already provides mobile search services for numerous operators worldwide including Sprint in North America, which included the world's first cellular location-based search service.

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