Rogers Wireless Gets Exclusive 2006 FIFA World Cup Rights fo

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Rogers Wireless will have a number of MP3 and video phones and exclusive content, just in time for the 2006 FIFA World Cup Germany. Rogers Wireless has signed a broadcast agreement with Infront Sports & Media to be the exclusive Canadian carrier of Official Mobile Video for the 2006 FIFA World Cup, kicking off on Friday, June 9 in Germany. Soccer fans will have access to exciting mobile content including near-live video alerts, video highlights of the day's action, anthem ring tunes, country graphics and more - creating an innovative mobile experience around the 2006 FIFA World
Cup available only through Rogers Wireless.

FIFA WORLD CUP GOES MOBILE

Rogers Wireless is the sole Canadian provider of mobile video clips for the 2006 FIFA World Cup(TM) Germany. For the first time ever, soccer fans across the country can experience the action with near-live news updates direct to their mobile phones:

Video Highlights
- Get near-live video clip alerts of your favourite team and group in action - including goals, yellow cards, penalties and more directly to your mobile phone (up to four minutes per match)

- Customize your experience with a range of content options - get updates on your team's status in eight matches as well as updates on all 64 matches in the tournament, plus download your team's country flag, national anthem and the EA SPORTS 2006 FIFA World Cup soccer game

- Video Alert Pack pricing ranges from $20 - $25 and more additional multimedia content.

- adidas Player Interviews: access free player interviews and graphics of top players including Beckham and Defoe

- Country Flags and Graphics: show your colours with downloadable team flags and graphics

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